Holdbar Fysioterapi
Visual Identity2024
Holdbar Fysioterapi is a holistic physiotherapy clinic targeting a broad demographic, with a specialized focus on gynecological physiotherapy and pelvic health for both women and men. The clinic also offers massage therapy, courses for couples, and group training sessions aimed at promoting long-term wellness.
For Holdbar Fysioterapi, I developed a visual identity that reflects its grounded and inclusive approach. The design system includes a refined color palette featuring calming greens and soft pinks to convey balance and a welcoming environment. I integrated a combination of serif and sans-serif typefaces to ensure both elegance and readability across digital and physical touchpoints, such as social media, business cards, and other printed material. Black-and-white imagery and simple illustrations were used to emphasize the clinic's professional yet approachable character.
Servies
- Visual Identity
- Illustrations
- Content creation